m******c 发帖数: 2248 | 1 Sprint: Sprint (S) said that customers can trade in up to three phones per
line, offering up to $300 per traded-in phone. It also said it would match
any competitor's trade-in offer.
Sprint also is offering a unique plan for iPhone customers called "iPhone
for life." Customers can pay $50 per month for unlimited talk, text and data
-- $10 cheaper than its current plan. You pay nothing up front for a new
iPhone 6, but you have to lease it from Sprint for $20 a month. After two
years, you get a new, free iPhone.
T-Mobile: The "Uncarrier" said it would match any rival's trade-in plan. To
one-up Sprint, T-Mobile (TMUS) said it would throw in $50 on top of that.
Verizon: Verizon (VZ, Tech30) is offering a "free iPhone 6" by giving
customers a $200 credit for a trade-in phone. That $200 covers the upfront
cost of the new 16 GB iPhone 6.
AT&T: Ma Bell hasn't offered any specific pricing yet for the iPhone 6,
though it launched a pre-order page that says "new iPhone 6 and iPhone 6
Plus with $0 down from AT&T (T, Tech30)."
Wal-Mart: Carriers aren't the only ones offering deals on the iPhone 6. Wal-
Mart (WMT), which has been among the most aggressive iPhone discounters,
said it will offer the iPhone 6 for $179 with a two-year contract on Sprint,
AT&T or Verizon, and it will throw in a $15 gift card.
Over the past year or so, the big four wireless carriers have moved away
from demanding two-year contracts from their customers. The days of paying $
200 up front for a phone are over for many customers. That required carriers
to subsidize the rest of the cost of the phones, taking a hefty bite out of
their margins. |
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