t********i
发帖数: 7856 | 1 租过两次，很喜欢这车。很遗憾......
这车要是让两田来做，肯定卖疯了。不过，被克莱斯勒毁掉的好车多了去了......
http://www.freep.com/story/money/cars/mark-phelan/2016/09/17/dodge-dart-ends-production-fiat-chrysler/90375498/
A failure, the Dodge Dart will die this month
Mark Phelan, Detroit Free Press Auto Critic 6:54 a.m. EDT September 19, 2016
Story Highlights
► Compact sedan was supposed to blend the best of Fiat and Chrysler
► Rushed development and poor transmission choices weakened the Dart
► A good car that couldn't get traction among great competitors
► Production ends in September
What went wrong with the Dodge Dart? Born with fanfare and optimism in June
2012, the compact sedan will die this month in virtual anonymity, a failure
that never came close to meeting Fiat Chrysler’s expectations.
The Dart was supposed to signal a fresh start for Fiat Chrysler, the newly
created automaker risen from the rubble of the Great Recession. FCA promised
a new kind of small car that combined American design, comfort and
technology with Italian flair, sportiness and fuel economy. FCA touted it as
using a modified Alfa Romeo architecture developed to underpin a family of
vehicles that would take Chrysler, Dodge and Jeep to new heights.
Less than four and a half years later, the Dart is a footnote. Few people
other than Dodge dealers are likely to notice when production ends this
month.
Developed to compete with cars that regularly sell 200,000 to 300,000 units
a year like the Chevrolet Cruze, Ford Focus, Honda Civic, Hyundai Elantra
and Toyota Corolla, the Dart managed just 87,392 sales in its best year,
2015.
The Dart was the wrong car, at the wrong time, from the wrong brand. It
launched into headwinds that would slow a great car, and the Dart was far
from great.
It was good, however. Much better than the inept Dodge Caliber that preceded
it. The Dart had appealing looks, a roomy interior, fine handling and a
very good navigation and voice-recognition system.
I've driven Darts thousands of satisfying miles, but there was never a
moment when the Dodge declared itself to be the best car in its class. It
was not the clear leader in any area that drives customer demand.
“People don't have a history of going to Dodge dealerships for small cars,
” Edmunds senior analyst Jessica Caldwell says. “The Dart had no built-in
customer base.”
FCA made it easy for customers to ignore the Dart, launching the car with ho
-hum fuel economy and performance. Even in an era of low gasoline prices,
claiming the best fuel economy generates headlines and gets buyers’
attention.
“The Dart felt a little rushed,” IHS Automotive senior analyst Stephanie
Brinley says. That’s at least, in part, because Fiat’s deal to acquire
Chrysler during the recession included a pledge to build a car that got 40
mpg on the highway. Once it did, the UAW’s health care trust would hand
over 5% of Chrysler’s stock to FCA, smoothing the ground for a stock
offering and other changes CEO Sergio Marchionne planned.
“Getting the Dart done became more important than getting it right,”
Brinley says.
Fiat’s desire for control of Chrysler collided with delays to a nine-speed
automatic transmission the company wanted to use in the Dart, Larry
Vellequette reports in Automotive News. The gearbox would have improved the
Dart’s fuel economy and performance, but it wasn’t ready. Chrysler and
supplier ZF were still having difficulties with the nine-speed 18 months
later, when it finally went into production on the Jeep Cherokee.
Rather than delay the Dart, FCA hamstrung its new car with suboptimal
gearboxes. For the first several months, the Dart was only available with a
manual transmission — a disaster in the U.S., where automatics account for
more than 90% of sales. When the automatics arrived, they were a Hyundai-
built six-speed and a Fiat six-speed that used dual-clutch technology
Americans generally dislike.
The transmission dilemma exacerbated the fact that the Dart’s engine lineup
consisted mostly of mediocre power plants developed on a shoestring by
DaimlerChrysler.
“Compact cars are a hypercompetitive market segment,” Brinley said. “You
can’t launch an average vehicle and succeed.”
What does the Dart’s failure say about Fiat Chrysler’s future? Not much.
“It’s becoming increasingly clear Fiat Chrysler was smart to pull the plug
,” Autotrader senior analyst Michelle Krebs says. “Buyers’ shift from
cars to SUVs exacerbated the car’s challenges.”
Dropping the Dart frees FCA to concentrate on more popular and profitable
vehicles.
“The biggest issue was the shift in market dynamics to trucks,” Caldwell
says. “The Dart came along at the wrong time.”
Ending production should even be good news for the people who built it. The
Belvidere, Ill., plant will convert to production of the hot-selling Jeep
Cherokee. Expect it to build more than three times as many Cherokees
annually as Darts.
“The plant will make much more money building the Cherokee,” Brinley said.
“Still, it’s fairly brave to let the Dart go. Corporate pride doesn’t
like to admit defeat.”
There’s no denying, though, that Fiat Chrysler committed the cardinal sin
for an automaker: It began selling a car it knew, or should have known, was
not ready.
In a presentation called “Confessions of a capital junkie” last year,
Marchionne said the auto industry needs to consolidate because it wastes
huge amounts of capital developing new vehicles.
Perhaps that’s true of the whole industry. There’s no question Fiat
Chrysler did it with the Dart. | t********i
发帖数: 7856 | 2 Dart活了4个model year。
希望停产后二手车会更便宜。 | n****e
发帖数: 6292 | 3
2016
这车好在哪？我对dodge小车的印象还停留在neon的基础上。讽刺的是，取代dart的小
车又叫neon
【在 t********i 的大作中提到】
: 租过两次，很喜欢这车。很遗憾......
: 这车要是让两田来做，肯定卖疯了。不过，被克莱斯勒毁掉的好车多了去了......
: http://www.freep.com/story/money/cars/mark-phelan/2016/09/17/dodge-dart-ends-production-fiat-chrysler/90375498/
: A failure, the Dodge Dart will die this month
: Mark Phelan, Detroit Free Press Auto Critic 6:54 a.m. EDT September 19, 2016
: Story Highlights
: ► Compact sedan was supposed to blend the best of Fiat and Chrysler
: ► Rushed development and poor transmission choices weakened the Dart
: ► A good car that couldn't get traction among great competitors
: ► Production ends in September
| c**2
发帖数: 8496 | 4 I don't like 3-big to reintroduce classics brand onto new cheaper models. A
grad school classmate in my 1990s era owned a classic 70s Dart, very
elegant and well maintained. So when I learned Dodge reintroduced this name
to a cheaper model a few years ago, hum, like Chevy did to Impala and
Malibu names | A***n
发帖数: 8859 | 5 曾是期望值很高的一款，但出来后评价很差，可惜了
【在 n****e 的大作中提到】
:
: 2016
: 这车好在哪？我对dodge小车的印象还停留在neon的基础上。讽刺的是，取代dart的小
: 车又叫neon
| t********i
发帖数: 7856 | 6 1.操控在买菜车里算优秀的；
2.舒适性也不错，长途不累；
3.IIHS碰撞测试成绩非常好，特别是侧面；
4.重量相当于midsize car。
缺点：2.0发动机动力太差，6000转不走。但2.4和1.4T还可以。
以前的Neon就是一坨屎。
【在 n****e 的大作中提到】
:
: 2016
: 这车好在哪？我对dodge小车的印象还停留在neon的基础上。讽刺的是，取代dart的小
: 车又叫neon
| t********i
发帖数: 7856 | 7 是可靠性还是其他什么原因？
【在 A***n 的大作中提到】
: 曾是期望值很高的一款，但出来后评价很差，可惜了
| b*****1
发帖数: 3915 | 8 dart 和 新款200 都是良心车，
都被玩毁了，看来可来司了中还是有一些上进心的奋斗者，然并卵 | W***n
发帖数: 11530 | 9 a better model 'll be born | C*****z
发帖数: 2050 | 10 F家怎么帮也架不住C家这样子搞，再就是FCA的质量实在是。。。
2016
【在 t********i 的大作中提到】
: 租过两次，很喜欢这车。很遗憾......
: 这车要是让两田来做，肯定卖疯了。不过，被克莱斯勒毁掉的好车多了去了......
: http://www.freep.com/story/money/cars/mark-phelan/2016/09/17/dodge-dart-ends-production-fiat-chrysler/90375498/
: A failure, the Dodge Dart will die this month
: Mark Phelan, Detroit Free Press Auto Critic 6:54 a.m. EDT September 19, 2016
: Story Highlights
: ► Compact sedan was supposed to blend the best of Fiat and Chrysler
: ► Rushed development and poor transmission choices weakened the Dart
: ► A good car that couldn't get traction among great competitors
: ► Production ends in September
| | | r***i
发帖数: 9780 | | c**********o
发帖数: 359 | 12
操控市场，丰田还远着那。你怎么这么高看丰田？美国厂商不会欺骗？你这是高级黑吗
？
【在 r***i 的大作中提到】
: 美国厂商不会欺骗
: 没法学丰田操控市场
| a*****3
发帖数: 10373 | 13 太公，真是个不要脸的丰田托，什么帖子都要出来托一下丰田。
【在 r***i 的大作中提到】
: 美国厂商不会欺骗
: 没法学丰田操控市场
| h**z
发帖数: 9751 | | n***i
发帖数: 4627 | 15 克莱斯勒全面放弃轿车市场，只做suv truck。
轿车回去其他家oem，马自达或者nissan
【在 h**z 的大作中提到】
: 什么原因
| D***0
发帖数: 5214 | 16 会不会是跟fiat的小车有冲突。
★ 发自iPhone App: ChineseWeb 13
【在 n***i 的大作中提到】
: 克莱斯勒全面放弃轿车市场，只做suv truck。
: 轿车回去其他家oem，马自达或者nissan
| c**********o
发帖数: 359 | 17
真的吗？那以后岂不是分不清日车美车了？
【在 n***i 的大作中提到】
: 克莱斯勒全面放弃轿车市场，只做suv truck。
: 轿车回去其他家oem，马自达或者nissan
|
|
