w**z
发帖数: 8232 | 1 Zynga turns back to Amazon for data center and cloud requirements
In 1Q15, Zynga (ZNGA) announced its plans to shut down its own data centers
and transfer the computing workload back to Amazon (AMZN). This decision is
a part of its $100 million savings program.
As we learned earlier in this series, in 2009 Zynga relied heavily on Amazon
for its data center and cloud computing requirements. Later on, it spent $
100 million to build its own data centers. As it turns out, operating these
data centers wasn’t any cheaper than paying Amazon had been.
Amazon’s peers in the cloud space, Microsoft (MSFT) and IBM (IBM), have
tried to attract customers by offering the “hybrid cloud.” In the hybrid
cloud, enterprises use cloud technologies in their own private data centers
as well as a cloud provider. Zynga developed software called zCloud for its
data centers to facilitate switching between Amazon’s servers and its own.
As the above chart shows, Amazon (AMZN) continues to be a leader in the
cloud space. It has a 30% market share and is followed by Microsoft (MSFT)
with a 10% market share. Google (GOOG) and Salesforce.com are other leading
players in the cloud space. These companies recorded 87% and 31% year-over-
year growth in 4Q14, respectively.
Zynga’s focus is on gaming, not technology
David Moser, chief technology officer of Zenovia Digital Exchange, is of the
opinion that “Running a data center is expensive.” He adds, “There are
lots of mouths to feed when you have your own data center.”
This explains why Zynga closed its data centers. The move also shows that
Zynga would rather be known as a gaming company than focus on technology. |
g*****g
发帖数: 34805 | 2 It doesn't make sense to own DC unless you are big, stable and established
like Google, FB etc. You plan to double your users in 3 years only to find
your users halfed. It's just not risk-averse.
You can be a gaming and technology company though, just check Netflix's
contribution on OSS. |
w***g
发帖数: 5958 | 3 G和F这么大还能稳定的太少了。看来AWS对app爆发户还是很有用的。
爆发的时候应该也不在乎AWS那点钱。
【在 g*****g 的大作中提到】
: It doesn't make sense to own DC unless you are big, stable and established
: like Google, FB etc. You plan to double your users in 3 years only to find
: your users halfed. It's just not risk-averse.
: You can be a gaming and technology company though, just check Netflix's
: contribution on OSS.
|
w**z
发帖数: 8232 | 4 It's the key here:
it spent $
100 million to build its own data centers. As it turns out, operating these
data centers wasn’t any cheaper than paying Amazon had been.
【在 w***g 的大作中提到】
: G和F这么大还能稳定的太少了。看来AWS对app爆发户还是很有用的。
: 爆发的时候应该也不在乎AWS那点钱。
|
N*****m
发帖数: 42603 | 5 当然，aws的revenue高得很
【在 w***g 的大作中提到】
: G和F这么大还能稳定的太少了。看来AWS对app爆发户还是很有用的。
: 爆发的时候应该也不在乎AWS那点钱。
|
g*****g
发帖数: 34805 | 6 You are looking at 1B starting cost, not 100M at Zynga's scale.
these
【在 w**z 的大作中提到】
: It's the key here:
: it spent $
: 100 million to build its own data centers. As it turns out, operating these
: data centers wasn’t any cheaper than paying Amazon had been.
|
N*****m
发帖数: 42603 | 7 确实azure和google也可以
these
【在 w**z 的大作中提到】
: It's the key here:
: it spent $
: 100 million to build its own data centers. As it turns out, operating these
: data centers wasn’t any cheaper than paying Amazon had been.
|
w***g
发帖数: 5958 | 8 其实不是data center的问题。而是earning出问题了，revenue上不去了，
所以开始想办法省钱。当时嫌AWS贵，现在赚AWS反而能省100 million，
我估计他们的用户量可能在data center能承受的量的1/100以下。
these
【在 w**z 的大作中提到】
: It's the key here:
: it spent $
: 100 million to build its own data centers. As it turns out, operating these
: data centers wasn’t any cheaper than paying Amazon had been.
|
|
w**z
发帖数: 8232 | 9 也对，自己DC每办法scale down
【在 w***g 的大作中提到】
: 其实不是data center的问题。而是earning出问题了，revenue上不去了，
: 所以开始想办法省钱。当时嫌AWS贵，现在赚AWS反而能省100 million，
: 我估计他们的用户量可能在data center能承受的量的1/100以下。
:
: these
|
c*****e
发帖数: 3226 | 10 +1
【在 w***g 的大作中提到】
: 其实不是data center的问题。而是earning出问题了，revenue上不去了，
: 所以开始想办法省钱。当时嫌AWS贵，现在赚AWS反而能省100 million，
: 我估计他们的用户量可能在data center能承受的量的1/100以下。
:
: these
|
