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l***o
发帖数: 5337 | 1 last year, global mobile ad spending increased 105% to $17.96 billion,
according to the research firm eMarketer. In the current year, mobile
advertising is on the pace to rise another 75.1% to $31.45 billion. Google
and Facebook are the main players in the digital ads market and these two
companies also accounted for a majority of the mobile ad market growth last
year. Combined, these two companies saw a net mobile ad revenues increase of
$6.92 billion, claiming 75.2% of an additional $9.2 billion that went
towards mobile ad revenues in 2013.
（google）According to a report, the paid search trend has been growing
strong in the recent quarters. The search and digital marketing agency Rimm
Kaufman (RKG) saw a 24% year-over-year growth and a 27% quarter-over-quarter
increase in paid search spending during the second quarter. Another search
marketing agency, Covario, experienced a 20% year-over-year growth
reflecting a slight decline from the first quarter's 25% growth in the
previous quarter. | b****p
发帖数: 239 | 2 Not expensive.
If Google focus on max profit, it has many ways now. But it still massively
invests on future.
I do have long position on GOOGLE. |
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