k****g 发帖数: 1509 | 1 Black Friday History
For millions of people Black Friday is the time to do some serious Christmas
shopping --even before the last of the Thanksgiving leftovers are gone!
Black Black is the Friday after Thanksgiving, and it's one of the major
shopping days of the year in the United States -falling anywhere between
November 23 and 29. While it's not recognized as an official US holiday,
many employees have the day off -except those working in retail.
The term “Black Friday” was coined in the 1960s to mark the kickoff to the
Christmas shopping season. “Black” refers to stores moving from the “red
” to the “black,” back when accounting records were kept by hand, and red
ink indicated a loss, and black a profit. Ever since the start of the
modern Macy's Thanksgiving Day Parade in 1924, the Friday after Thanksgiving
has been known as the unofficial start to a bustling holiday shopping
season.
In the 1960's, police in Philadelphia griped about the congested streets,
clogged with motorists and pedestrians, calling it “Black Friday.” In a
non-retail sense, it also describes a financial crisis of 1869: a stock
market catastrophe set off by gold spectators who tried and failed to corner
the gold market, causing the market to collapse and stocks to plummet.
Why did it become so popular?
As retailers began to realize they could draw big crowds by discounting
prices, Black Friday became the day to shop, even better than those last
minute Christmas sales. Some retailers put their items up for sale on the
morning of Thanksgiving, or email online specials to consumers days or weeks
before the actual event. The most shopped for items are electronics and
popular toys, as these may be the most drastically discounted. However,
prices are slashed on everything from home furnishings to apparel.
Black Friday is a long day, with many retailers opening up at 5 am or even
earlier to hordes of people waiting anxiously outside the windows. There are
numerous doorbuster deals and loss leaders – prices so low the store may
not make a profit - to entice shoppers. Most large retailers post their
Black Friday ad scans, coupons and offers online beforehand to give
consumers time to find out about sales and plan their purchases. Other
companies take a different approach, waiting until the last possible moment
to release their Black Friday ads, hoping to create a buzz and keep
customers eagerly checking back for an announcement.
More and more, consumers are choosing to shop online, not wanting to wait
outside in the early morning chill with a crush of other shoppers or battle
over the last most-wanted item. Often, many people show up for a small
number of limited-time "door-buster" deals, such as large flat-screen
televisions or laptops for a few hundred dollars. Since these coveted items
sell out quickly, quite a few shoppers leave the store empty handed. The
benefit of online shopping is that you will know right away if the MP3
player you want is out of stock, and can easily find another one without
having to travel from store to store. Also, many online retailers have pre-
Black Friday or special Thanksgiving sales, so you may not even have to wait
until the big day to save. So, there you have it - the Black Friday history
behind the best shopping day of the year! | l****z 发帖数: 29846 | | k****g 发帖数: 1509 | 3 No problem and thanks.
【在 l****z 的大作中提到】 : thanks for sharing.
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