a***y
发帖数: 19743 | 1 【 以下文字转载自 PDA 讨论区 】
发信人: aaaty (阿fan提), 信区: PDA
标 题: Re: Apple 扔了一个炸弹 -- New Subscription Rules
发信站: BBS 未名空间站 (Wed Feb 16 01:09:09 2011, 美东)
这个rule貌似允许用户在App Store外进行Subscription啊
比如你在Netflix的网站上subscribe的，交的费，苹果就分不到钱
如果你在Netflix的iPhone, iPad app里选subscribe，通过App Store交的钱，苹果就
可以分到钱。但是苹果只是要求，在Netflix的网站上有的选项，在App Store里也要有。
虽然分30%有点excessive，我觉得10-20%比较合适。就像网上购物的referral的利润一样
subscription separately outside of the app, that same subscription offer
must be made available, at the same price or less, to customers who wish to
subscribe from within the app. In
乐和录像，估计会影响Netflix，Amazon Kindle，Nook Reader， etc |
w******s
发帖数: 16209 | 2 this is a joke if they force no outside subscription allowed.
for thos subscription surcharge, 30% is rediculous.
allow both web subscription and iphone subscription looks much better, it is
still very bad. |
a***y
发帖数: 19743 | 3 I think they just wanted to be consistent
but 30% is a little too much
some subcription service may not have 30% margin
but let's be honest
this is bad only for third party developer and media
the terms are very pro-consumer and of course pro-Apple
is
【在 w******s 的大作中提到】
: this is a joke if they force no outside subscription allowed.
: for thos subscription surcharge, 30% is rediculous.
: allow both web subscription and iphone subscription looks much better, it is
: still very bad.
|
w******s
发帖数: 16209 | 4 why you think it is good for consumer?
that means consumer need to pay more every month for the content.
apple need to lower this percentage for rsubscription service surcharge.
【在 a***y 的大作中提到】
: I think they just wanted to be consistent
: but 30% is a little too much
: some subcription service may not have 30% margin
: but let's be honest
: this is bad only for third party developer and media
: the terms are very pro-consumer and of course pro-Apple
:
: is
|
l******o
发帖数: 2649 | 5 convienience
and publisher wont get your personal data and sell them for ads or send you
junk mails.
Apple has 100% rights to ask for split for stuff sold through App Store.
just like you can't just put your stuff in walmart and sell it without
paying walmart.
The only issue is that Apple demands no bypassing App Store. if your app is
selling subscription, you have to include in-app subscription along with out
-of-app paying mechanism. apple is betting customers would prefer in-app
subscription. and they will take the cut.
it is steep, 30%, but without Apple making the whole ecosystem, the platform
, the devices, the SDK, these publishers won't make much money by themselves
anyway
【在 w******s 的大作中提到】
: why you think it is good for consumer?
: that means consumer need to pay more every month for the content.
: apple need to lower this percentage for rsubscription service surcharge.
|
wy
发帖数: 14511 | 6 it is insane.
【在 a***y 的大作中提到】
: I think they just wanted to be consistent
: but 30% is a little too much
: some subcription service may not have 30% margin
: but let's be honest
: this is bad only for third party developer and media
: the terms are very pro-consumer and of course pro-Apple
:
: is
|
l******o
发帖数: 2649 | 7 I assume cancellation is easier than traditional too. probably just click a
few buttons. traditional often requires phone call. such as Real Superpass.
【在 w******s 的大作中提到】
: why you think it is good for consumer?
: that means consumer need to pay more every month for the content.
: apple need to lower this percentage for rsubscription service surcharge.
|
a***y
发帖数: 19743 | 8 哪一点？
使用in-app subscription的话，交钱给苹果不算Insane吧
毕竟用别人商店，别人就要提成是很合理的。百分之多少的话，倒是可以negotiate一
下。
【在 wy 的大作中提到】
: it is insane.
|
wy
发帖数: 14511 | 9 30% part a. it will be passed to the consumer
【在 a***y 的大作中提到】
: 哪一点？
: 使用in-app subscription的话，交钱给苹果不算Insane吧
: 毕竟用别人商店，别人就要提成是很合理的。百分之多少的话，倒是可以negotiate一
: 下。
|
a***y
发帖数: 19743 | 10 我觉得不会。
因为这些公司不敢涨价，因为没人会买。
倒是像一个保证自家content有很高竞争力的手短。因为很多公司会因为30%交了无利可
图而退出向iOS用户出售subscription的市场。
或者他们就必须转向HTML5 apps，必须绕开iOS SDK和App Store。
所谓Walled garden。
这个也无可厚非。虽然HTML5 apps还不够强大，但是至少还是有可能给用户非App
Store的选择的。随着iOS设备越发强大，HTML5 apps还是能做得比较好的。
应该说是苹果准备推TV, Movie, Music streaming subscription了。
【在 wy 的大作中提到】
: 30% part a. it will be passed to the consumer
|
|
|
wy
发帖数: 14511 | 11 zan真有烟酒啊
【在 a***y 的大作中提到】
: 我觉得不会。
: 因为这些公司不敢涨价，因为没人会买。
: 倒是像一个保证自家content有很高竞争力的手短。因为很多公司会因为30%交了无利可
: 图而退出向iOS用户出售subscription的市场。
: 或者他们就必须转向HTML5 apps，必须绕开iOS SDK和App Store。
: 所谓Walled garden。
: 这个也无可厚非。虽然HTML5 apps还不够强大，但是至少还是有可能给用户非App
: Store的选择的。随着iOS设备越发强大，HTML5 apps还是能做得比较好的。
: 应该说是苹果准备推TV, Movie, Music streaming subscription了。
|
m*****e
发帖数: 4193 | 12
you
Convenience is moot when there is no content because the providers/
distributors cannot afford it.
It's money grab, pure and simple.
I am not sure Apple has 100% rights. But even if they did, it doesn't mean
this is a wise move. Pretty insanely greedy, I would say.
I am anxious to see how Amazon and Netflix would respond.
is
out
【在 l******o 的大作中提到】
: convienience
: and publisher wont get your personal data and sell them for ads or send you
: junk mails.
: Apple has 100% rights to ask for split for stuff sold through App Store.
: just like you can't just put your stuff in walmart and sell it without
: paying walmart.
: The only issue is that Apple demands no bypassing App Store. if your app is
: selling subscription, you have to include in-app subscription along with out
: -of-app paying mechanism. apple is betting customers would prefer in-app
: subscription. and they will take the cut.
|
a***y
发帖数: 19743 | 13 they pull out
that is not all that bad
it is a free market
we will see who will win who will lose
amazon and netflix can make money wherever they can
【在 m*****e 的大作中提到】
:
: you
: Convenience is moot when there is no content because the providers/
: distributors cannot afford it.
: It's money grab, pure and simple.
: I am not sure Apple has 100% rights. But even if they did, it doesn't mean
: this is a wise move. Pretty insanely greedy, I would say.
: I am anxious to see how Amazon and Netflix would respond.
: is
: out
|
m*****e
发帖数: 4193 | 14
not all bad for whom?
Sure. What's your point? Are you threatening content providers who want to
pull out?
and them too?
【在 a***y 的大作中提到】
: they pull out
: that is not all that bad
: it is a free market
: we will see who will win who will lose
: amazon and netflix can make money wherever they can
|
a***y
发帖数: 19743 | 15 you are already out of your mind.
You probably will never buy iPhone anyway
why do you even care?
【在 m*****e 的大作中提到】
:
: not all bad for whom?
: Sure. What's your point? Are you threatening content providers who want to
: pull out?
: and them too?
|
m*****e
发帖数: 4193 | 16
I care because unfortunately I have to share the same world which is
populated with stupid idiots.
【在 a***y 的大作中提到】
: you are already out of your mind.
: You probably will never buy iPhone anyway
: why do you even care?
|
k*****k
发帖数: 500 | 17 真烂,等着看他垮掉的那天，虽然可能还要等几年......... |
a***y
发帖数: 19743 | 18 something we can agree on.
【在 m*****e 的大作中提到】
:
: I care because unfortunately I have to share the same world which is
: populated with stupid idiots.
|
p*****y
发帖数: 529 | 19 哎， 人民被apple蹂躏还要说apple好话。
脑残啊脑残。
Just look at what facebook does. Zygna becomes billion dollar company just
because of facebook. And facebook becomes even stronger because of Zygna.
This is the trend. Apple is going to die because it's against the trend, no
matter how strong it is now.
Read this book. http://www.amazon.com/Facebook-Effect-Inside-Company-Connecting/dp/1439102120/ref=sr_1_1?s=books&ie=UTF8&qid=1297913886&sr=1-1
This is the business model more and more internet company follow.
you
is
out
【在 l******o 的大作中提到】
: convienience
: and publisher wont get your personal data and sell them for ads or send you
: junk mails.
: Apple has 100% rights to ask for split for stuff sold through App Store.
: just like you can't just put your stuff in walmart and sell it without
: paying walmart.
: The only issue is that Apple demands no bypassing App Store. if your app is
: selling subscription, you have to include in-app subscription along with out
: -of-app paying mechanism. apple is betting customers would prefer in-app
: subscription. and they will take the cut.
|
